We talked to Oak & Iron, they Tackle Problems when you Hit the Road.
The concrete jungle surrounding us is making us tiresome. Getting closer to the real jungle with leaves and trees is a good temporary escape. Recently, there are more companies trying to build an escape route for us, by providing us with a portable powerstation, solar panels and other outdoor gadgets.
However, before we start our cozy afternoon in a camp, there are always problems we might tackle. Yes, it is the road problems I am talking about, like flat tires. We then came across a brand that works hard on an electrical air inflator, Oak & Iron, and we were lucky to interview the co-founder, Elayna.
Mel：What are the key features of the portable tire inflator and how does it differ from a traditional tire inflator?
Elayna：
"The portable tire inflator has a number of unique features that set it apart from traditional tire inflators. One of the key features is its powered battery, which allows it to be used on the go without the need for a power outlet. It also has an LED screen that displays important information such as the current tire pressure, making it easy to monitor and adjust the inflation level. In comparison, traditional tire inflators often do not have these advanced features and may require a power source or manual gauge to check tire pressure."
Mel: What motivated the Oak & Iron team to start a business focused on outdoor activities and sharing those experiences with others?
Elayna:
The Oak & Iron team was motivated to start a business focused on outdoor activities because they are a group of enthusiasts who love participating in these activities themselves. They wanted to share their joy and excitement for the outdoors with others who have a similar passion. The team's background as car collectors demonstrates their appreciation for the pursuit of hobbies and they wanted to extend this same mentality to outdoor activities. They wanted to create a business that would allow them to share their love of the outdoors with like-minded people and help others have carefree and enjoyable outdoor experiences.
Mel: What inspired the core team of engineers to create a product that would enhance the road trip experience and encourage more travel?
Elayna：
The core team of engineers behind the product were inspired to create a product that would enhance the road trip experience because they themselves love outdoor adventures and believe that travel has the power to enrich our lives. They wanted to design a product that would make road trips more carefree and enjoyable, and encourage more people to embark on these types of adventures. As engineers, they approached the task of creating the product with a focus on practicality and efficiency, aiming to make it a valuable tool for those looking to have a smooth and enjoyable road trip experience.
Mel: What makes this product stand out or unique compared to similar products on the market?
Elayna：
One of the key features that sets this product apart from similar ones on the market is its LED screen with 5 different modes of use. These modes allow the product to be used for a wide range of tire inflating needs, making it a versatile and comprehensive solution for tire maintenance. This makes it stand out compared to other products that may only have a limited number of functions or applications.
One of the factors that sets this product apart from similar ones on the market is its high level of customer satisfaction, as demonstrated by its success on Kickstarter with over 2,358 backers and no negative reviews. This strong showing indicates that the product is of high quality and has effectively provided helpful solutions to consumers. This level of customer satisfaction is a unique and notable aspect of the product compared to other options on the market.
Mel: What are some important things that people should be aware of when it comes to Oak&Iron?
Elayna:
One important thing that people should be aware of when it comes to Oak&Iron is that the team is very confident in their product and recommends that customers remove the screen protector before using it.
Another thing to know about Oak&Iron is that they prioritize the customer experience in all aspects of their business. This includes using high quality materials in their products, as well as putting extra effort into the packaging and design to ensure that customers have a positive experience. This dedication to the customer experience is reflected in the company's tagline "Back on the road," and is something that sets Oak&Iron apart from other companies in the industry.
That’s all for Elayna to answer Heyup, she also got some questions for you! Can you please help us to answer them?
1, What features will you be focusing on when you are looking at something similar? (e.g. speed, battery power, etc)
2,If you already own a tire inflator, what do you think can the current product improve?
IF you have the answers, please do not hesitate to answer them on the Heyup Community.
Also if you are interested in their product, you can always visit their website!
